As the UK weather chills, the media world heats up with brands vying for prime Black Friday spots. Let’s dive into a week of Good and Bad PR, sprinkled with a touch of humour.
Good PR:
Flora:
Kudos to Flora for buttering up the media with a personality analysis based on toast-spreading habits. While the analysis might have missed the mark for some, it’s a brilliantly quirky story. And yes, there are folks who butter both sides of their toast – not a euphemism, just toast enthusiasts deserving of a watchlist!
The Beckhams:
Nostalgia marketing rules, and the Beckhams nailed it with their Netflix documentary. It’s a heartwarming tale filled with affection and even the pig scandal. In a world of chaos, their story reminds us of simpler times when football teams disappointed and boy bands prioritized style over singing, but we adored them all the same.
Home Bargains:
Is it good or bad? Home Bargains introduces a snitching hotline offering up to £500 for ratting out wrongdoers. A real PR-able move, it might curb shoplifting and lower prices. But the moral dilemma lingers – could you snitch for £500? Of course not, unless you’re a bunch of grasses.
Taylor Swift:
Her world tour gracing cinemas might raise eyebrows about her private jet’s impact on the ozone layer, but commercially, she gives back. Vue and Cineworld announced sing-along screenings, a brilliant move to uplift the cinema economy. A round of applause for Taylor Swift and her PR team!
Nailed it or messed up? Share your thoughts.
